Social Media Governance Toolkit

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Social Media Governance Toolkit (Download)

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Manage Social Media in your organisation

The ITG Social Media Governance toolkit helps organisations create an effective governance structure around their social media activities. Social media is, for many organisations, a critical part of how they speak to customers, partners and stakeholders; for others, social media are a dangerous distraction.

Dealing effectively with social media requires a joined-up approach that is aligned with the objectives and risk appetite of the business - a governance approach.

Comprehensive Suite of Documents and Tools for Social Media Governance

The ITG Social Media Governance Toolkit contains a comprehensive suite of documents and templates that will help you develop, implement, monitor and improve social media activities across your organisation.

The documents in this Social Media Governance Toolkit fall into three groups:
1. Documents for creating a social media governance framework, including a comprehensive social media policy that draws on established best practice and can be adapted for almost any circumstances, plus roles & responsibilities, communications & training, and metrics & monitoring;

2. Documents that help embed crucial controls around social media, including an acceptable use agreement, template for legal guidance, branding & corporate style guide;

3. Operational Guidelines that set out best practice for social media activity, including guidelines for internet postings, blogging, Facebook, LinkedIn, Twitter and YouTube.

Download the full contents list for the Social Media Governance Toolkit.

Improve Social Media Effectiveness while reducing risk

The templates and guidance in this toolkit should help an organisation create an appropriate social media governance framework. It will help organisations identify appropriate social media objectives, as well as assign roles and responsibilities. It contains a full set of policies and procedures that help organisations implement appropriate acceptable use frameworks, reduce risk from the corporate use of social media while helping them integrate social media into their marketing, communication and positioning strategies.

Social Media and Information Security

Uniquely, this social media governance toolkit also links to the best practice information security controls contained in ISO/IEC 27001 and, while it is a standalone product, it is also designed to integrate (if desired) with other ITGP toolkits, specifically the SharePoint Governance Toolkit and the ISO27001 ISMS Documentation Toolkit.

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