The Handbook of European Intellectual Property Management

This handbook shows organisations how to utilise their intellectual property (IP) to the fullest extent.

It explains a method for putting intellectual property right at the heart of your organisational strategy. This strategy allows you to realise the value in your organisation's patents, trademarks, designs, copyrights and knowledge bases.

The book takes a European wide perspective.

This book details how to go about:

Creating IP
Protecting IP

How to use IP Profitably

How to Manage Yours and Someone Else's IP Constructively

IP and Strategic Planning
Asserting and Protecting Rights

If you are a consultant who is being asked for advice on intellectual property then you need a copy of this book. It provides most of the information you need to know in a succinct and straightforward style.

Key Features: 

• Takes a European wide perspective.
• Provides a comprehensive coverage of intellectual property.
• Describes a strategy for your organisation to follow which will maximise the value realised from their intellectual property.
• Key information on how to use your organisation's and someone else's IP is covered in detail.
• Shows how to create and maintain your intellectual property.
• If you are concerned about the protecting your organisation's IP then this book comprehensively covers methods for this in-depth.

Author: Adam Jolly
Publisher: Kogan Page
ISBN 10: 0749449888
ISBN 13: 9780749449889
Pages: 480
Format: Hard Cover
Published Date: 3 July 2007
Availability: Ex Stock

Create value within your organisation by managing your IP effectively using the advice and guidance in this book.

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